You’ve been mulling over the idea of kick-starting an Etsy shop to showcase your homemade crafts or vintage finds, yet there’s a lingering question: “Is it worth selling on Etsy?” This question is crucial, as selling on Etsy appears to be a straightforward avenue for some extra income, but the reality of whether it’s truly worth your time and effort warrants a deeper dive. In this piece, we’re taking an honest and detailed look at the pros and cons of selling on Etsy, enabling you to assess if it aligns with your side hustle ambitions. We’ll dissect the costs, fees, and the commitment required to manage an Etsy shop, and evaluate the potential earnings. Furthermore, we’ll cover the nuts and bolts of launching your shop, along with strategies to distinguish yourself and guidance for achieving success on Etsy. Armed with the insights from this article, you’ll be poised to make a well-informed decision about whether “is it worth selling on Etsy” is a yes for your creative journey or if perhaps your path lies beyond its borders.

Is It Worth Selling on Etsy?: Pros

is it worth selling on etsy
Low Fees

Compared to other online marketplaces, Etsy’s fees are very affordable. They charge just $0.20 to list an item for 4 months and take a small percentage of each sale. This means you get to keep more of the profit from your handmade goods or vintage finds.

Built-In Audience

Etsy already has tens of millions of buyers who are specifically looking for unique, handcrafted items. You’ll have access to this ready-made customer base from day one. Many Etsy shoppers also prefer to support small businesses and makers, so they’re more inclined to purchase from you versus a big box store.

Easy to Use

Etsy’s website and selling tools are simple to set up and navigate. You don’t need any technical skills or web design experience to create an attractive shop. They provide professional templates, photos, and descriptions to help your items shine. Once your shop is up and running, Etsy’s tools make the day-to-day management like adding new listings, tracking orders, and connecting with customers very straightforward.

Overall, Etsy provides an ideal platform for makers and curators to turn their passions into profits. Low fees, a built-in audience of buyers, and easy-to-use tools remove a lot of the hassle from setting up your own online store so you can focus on what really matters – growing your business! Selling on Etsy allows you to make a living from your creativity and share your unique goods with the world.

Is It Worth Selling on Etsy?: Cons

is it worth selling on etsy
Fees Can Add Up

Etsy charges listing fees for each item you post, as well as a percentage of each sale. While the fees are reasonable, if you’re selling low-cost goods, they can eat into your profits. You’ll need to price your items to account for these fees if you want to make a decent profit.

Lots of Competition

Etsy has over 4 million active sellers, so there’s a lot of competition for buyers’ attention. You’ll need unique, high-quality products and great photos to stand out. It can take time to build up reviews and establish your shop.

Dealing with Customers

Selling online means constantly corresponding with customers to answer questions, handle issues, and manage the buying process. Some customers may be demanding or leave poor reviews over things outside your control. While most customers are great, you have to be prepared to deal with the occasional difficult one.

Shipping and Returns

You’re responsible for properly packaging and shipping all items sold in your Etsy shop. You’ll also need to handle any returns or exchanges, which can be time-consuming. Make sure you understand Etsy’s policies and build the cost of shipping and returns into your item prices.

Overall, while Etsy has some downsides like any marketplace, many sellers find it a great place to reach customers and build their own small business. Going in with realistic expectations about the challenges involved will help you decide if it’s the right place for you to sell your wares.

Is It Worth Selling on Etsy? An Honest Look at the Pros and Cons

is it worth selling on etsy

As an Etsy seller, you’ll tap into a built-in audience of buyers who adore unique, handcrafted goods, making you ponder, “Is it worth selling on Etsy?” The platform simplifies the process of setting up a shop and listing your items, with fees that are relatively low compared to other platforms. You’ll also discover an active community of sellers ready to offer support and advice. Indeed, many creative entrepreneurs have answered the question, “Is it worth selling on Etsy?” with a resounding yes, leveraging the site to transform their hobbies into flourishing businesses.


With over 4 million active shops, competition on Etsy is fierce. It can be difficult for new shops to get noticed and build up sales. Etsy’s policies frequently change, and they take a significant percentage of each sale. While their fees are lower than some sites, they can still cut into your profits, especially when you’re first starting out. Running an Etsy shop also requires a major time commitment to handle making products, photographing items, managing listings, shipping orders, and providing customer service.

The Bottom Line

For many sellers, the pros of an established marketplace and community outweigh the cons of fees and competition. But selling on Etsy isn’t for everyone. Think about your goals, resources, and risk tolerance. If you have unique products, professional photos, and time to invest in marketing and customer service, Etsy could be a great fit. If you’re looking for an easy way to make a quick buck, you may end up disappointed. Ultimately, the only way to find out if Etsy works for your business is to open a shop, start selling, and see what happens!


So there you have it, the good and the bad of selling on Etsy. Only you can decide if it’s the right move for your handmade biz. Is it worth selling on Etsy? That’s a question only you can answer. Weigh the pros and cons carefully based on your products, resources, and goals. If the numbers make sense and you’re ready to hustle, take the leap! But go in with realistic expectations of the workload and competition. With the right prep and persistence, Etsy can be an amazing platform to turn your passion into profit. Yet, it’s also wise to know when to cut losses if it’s not paying off. “Is it worth selling on Etsy?” Consider this question deeply, trust your gut, test things out, and find what works for you. It’s your business, your rules. Believe in yourself and your vision – you got this!

Learn more about Etsy’s seller policies and fees.  For more blog contents check here.